I Dunno What The Heck Is Going On With Joe Keery’s Hair In His New Movie, But At Least It Has Liam Neeson Going For It

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I Dunno What The Heck Is Going On With Joe Keery’s Hair In His New Movie, But At Least It Has Liam Neeson Going For It


I don’t want to sound dramatic, but Joe Keery’s hair just launched a solo career. The star of the upcoming fifth and final season of Stranger Things shows up in the new trailer for Cold Storage, which you can watch above, looking like he lost a fight with a bottle of peroxide and a wind tunnel, and I mean that as a compliment. I really dunno what the heck is going on with the look, but at least Liam Neeson is truly going for it in the new comedy-thriller.

The trailer just dropped on Samuel Goldwyn Pictures’ YouTube channel, and the movie’s vibe is miles from Keery’s sunny mop—think biohazard suits, blaring sirens, and something nasty that should’ve stayed sealed. Slated on the 2026 movie calendar, the hook’s simple: Keery plays a blue-collar tech—wild ’do and all—who’s dragged into a nightmare when containment fails and a nasty fungus mutates and upgrades its living situation. Also in the mix is Neeson, whose particular set of skills includes spiking your pulse 15 BPM with a single glower. I’m so thoroughly excited for this one.

(Image credit: Samuel Goldwyn Films / StudioCanal)

Let’s talk about that hair before the spores. Keery’s gone full “hazmat Himbo,” with surfer-blond mop flopping over his eyes and a choppy, DIY style that screams late-shift maintenance guy who didn’t think fighting an “apocalyptic fungus” was in the job description. It’s a sharp left turn from Steve Harrington’s glossy Hawkins coif, but it instantly sells the character. You don’t have to say much or give exposition, because viewers will probably get it.



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